Auto-Translate

mycar

Overview

There is nothing more embarrassing than trying to talk to an auto technician, knowing you’re out of your depth. Thankfully, mycar Tyre & Auto came to Australians’ aid with Auto-Translate, a utility which helps people learn the language of car.

Challenge

Most Australians feel uninformed, embarrassed and confused when talking about their car to a technician. As a company committed to putting “People First” mycar wanted to put the knowledge in the hands of customers and make car chats as comfortable as possible.

Disruption®

Auto-Translate is tool that allows the user to enter car terminology via text, voice or scanning their bill and have it translated into simple, relatable terms. The tool is used by customers and employees alike, as it is now part of all customer training and is frequently used by call centre staff.

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